
Thoughts on Book Exhibits and Advertising
If you've made it this far into your research and you're reading my article about book exhibits and advertising, by now you should have a solid idea of how to spend your big bucks. Seriously, us self-published authors (99.9% of us) are not rich and are in the red when it comes to capital versus expenses in our writing careers. It's very important for us to spend each penny wisely to ensure we have the maximum return on investment (ROI). Here's my list of categories or buckets

#IGWritersMay - Day 15 - Author Headshot
#IGWritersMay is an Instagram hashtag for writers to share their tips and experiences throughout the month, focusing on one topic each day. Created by Cheyanne Young (Instagram @NormalChey), YA author who's working on The Last Wish of Sasha Cade coming Fall 2018. For Day 15, "Author Headshot," writers are supposed to show their best picture, one with twinkling pearly whites, dressed in the best outfit from the closet, artistically faded background, and perfect complexion. As

#IGWritersMay - Day 6 - Book Swag
#IGWritersMay is an Instagram hashtag for writers to share their tips and experiences throughout the month, focusing on one topic each day. Created by Cheyanne Young (Instagram @NormalChey), YA author who's working on The Last Wish of Sasha Cade coming Fall 2018. UPDATE: I received my iUniverse swag kit, which comes with posters, post cards, and blurb flyers on the 17th. I know it's not coffee mugs and awesome trinkets, but it's a start. Plus, I'm sending 5 signed copies acco

#IGWritersMay - Day 4 - Author Website
#IGWritersMay is an Instagram hashtag for writers to share their tips and experiences throughout the month, focusing on one topic each day. Created by Cheyanne Young (Instagram @NormalChey), YA author who's working on The Last Wish of Sasha Cade coming Fall 2018. For Day 4, "Author Website," see the blog post duplicated below from: I established my author marketing plan in the Summer of 2016 to earn the iUniverse Rising Star status, with plans to establish a Twitter, Instagra

Establishing an Author Website. Headaches Included.
I established my author marketing plan in the Summer of 2016 to earn the iUniverse Rising Star status, with plans to establish a Twitter, Instagram, Facebook, Goodreads, and Amazon profile by Spring of 2017. From those platforms, I've learned many things: 1) Instagram has the most activity, with Twitter in second, and Facebook in third. 2) Twitter has a circle of authors who follow-to-follow each other. It's all a numbers game. Does it mean they'll like your content? I certai